How Does Your Website Measure Up?

 

Too many business owners are sadly dissapointed by their online marketing results. Most websites simply don't deliver the sales leads that a well designed website could.

If you currently have a website, answer these questions and see how yours stacks up:

 

Is your website designed to automatically track visitors, search engine traffic, and advertising results?

Marketing your website is an ongoing process that should improve over time. You simply must be able to know how people are finding you so you can cut back on promotion strategies that aren't delivering the result you are looking for.

To help our clients analyze their internet traffic automatically, we implement a combination of techniques. For certain advertising promotions it makes sense to set up specific pages that count the number of 'hits' for that page and store the information in a database.

For regular traffic, and ongoing marketing efforts (search engines, joint venture websites, banner advertising, etc.) we set up our clients with software that analyzes the 'log files'... the record of traffic to the website.

 

Does your website generate leads?

Most experts will tell you that the majority of sales close after the sixth or seventh contact. If you have only one contact with your website visitor, you'll probably lose that sale.

We purposely design websites for our clients that prompt visitors to sign up for a special discount, bonus, information, or other tempting offer.

Too many websites are nothing more than just pretty brochures on someone's computer.

Other websites ask for an email address... but don't offer anything substantial in return. Never forget that your prospective client is asking "What's in it for me?"

Try to make the offer as easy and irresistible as possible.

 

Does your website automatically follow up with your sales leads?

Getting the contact information of your visitors is critical to closing sales. But just getting the information isn't enough.

The best thing to do with sales leads is to feed them into a system that automatically sends out a series of pre-scheduled emails. This type of system is often called an autoresponder.

We help our clients set up these autoresponders and tailor the system to fit their needs.

We even set up systems to automatically measure the response to the follow up emails. The sales and marketing process is largely automated to present a series of effective messages to visitors on a regular basis until they become a client or request to be removed from the list.

 

Get the Entire List of Web Design Tips Sent to Your Email

 

We've purposely held out the best tips for last.

We'll send you the other tips at no cost and no obligation just for joining our mailing list.

Here's a sample of some of the things you'll learn...

  • How to automatically send out a pre-scheduled sequence of newsletters / sales letters to your hottest prospects
  • A listing of our favorite online tools that we use to diagnose problems with websites. Some of these tools are for search engine strategies, and others help improve usability (for example: this great link checker)
  • A neat little trick we used to quickly create 6,000 pages of search engine "food" that helped a client get top billing in the engines

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Let Us Review Your Current Website for Free

SureFire Web Design will look at your current design and draw up a comprehensive blue print that you can use to build the website you've always wanted.

If you don't currently have a website then we'll investigate your competition and give you an action plan for your online marketing efforts.

If you'd like more details on our Free Analysis then contact us at 904-513-9222.

There's no obligation to use our services.

 

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